2018 updates to Google’s algorithm (so far)
The Untitled February Update — February 20, 2018
Rankings showed a spike in volatility (across a number of tools) around February 20th, which quickly settled down, sometimes signalling a targeted algorithm update. Google did not confirm any update in this time period.
On a small set of Knowledge Cards, including some time/date queries and unit conversion calculators, Google started displaying zero organic results and a “Show all results” button. A week later, Google stopped this test, but we believe it is an important sign of things to come.
*This update is being deployed in waves and we are currently part-way through the complete roll-out*. Google announced that the mobile-first index was finally “rolling out.” Since the index has been in testing for many months, and Google has suggested they are migrating sites gradually, it’s unclear how much impact this specific roll-out had on the overall index. Webmasters should begin to see notifications within Google Search Console.